A Novel Two-Dimension’ Customer Knowledge Analysis Model
نویسندگان
چکیده
منابع مشابه
A Novel Two-Stage Mathematical Model for Green Supplier Development
Nowadays, numerous processes of any supply chain are done by suppliers and consequently they cause a massive amount of pollution released to the nature. Hence, greening the suppliers has become a necessity. Although most of green supplier development programs need high investment, formal optimization models that address this issue are very rare. This paper mainly aims to address this prob...
متن کاملMeasuring and Predicting Customer Lifetime Value in Customer Loyalty Analysis: A Knowledge Management Perspective (A Case Study on an e-Retailer)
Modern business organizations have appreciated the significance of having competitive advantage through the delivery of continuous improvement towards the customers, and being knowledge-oriented. Indisputably, Knowledge Management (KM) plays a key role in the success of Customer Relationship Management (CRM). In this regard, Customer Knowledge Management (CKM) is a newly developed concept that ...
متن کاملA Proposal to Model Knowledge Dimension in Sensitive Business Processes
Knowledge development in organizations relies on Sensitive Business Processes (SBPs), which are characterized by a high complexity and dynamism in their execution, high number of critical activities with intensive acquisition, sharing, storage and (re)use of very specific crucial knowledge, diversity of knowledge sources, and high degree of collaboration among experts. In this paper, we propose...
متن کاملTowards Customer Knowledge Management ( CKM ) : Where Knowledge and Customer Meet
According to the knowledge-based perspective of the firm and as a result of the shift from industrial to knowledge revolution, knowledge is an important asset that can be used as a tool to achieve a firm’s strategic goals in an effective way in order to achieve sustainability, competitive advantage, and other long-term benefits. On the other hand, the adoption of the “customer is the king/queen...
متن کاملModel to improve banking by Using customer knowledge management and Mobile Banking and Its Impact on Customer Loyalty
With progress of communication technology in the past two decades, use of ICT has become a success factor in the world of competition. To increase competition in the banking industry of Iran, many banks are willing to offer a unique service to their customers. Investment of private banks has concentrated on the presenting special services. That has led to more successful in attracting and retai...
متن کاملذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
ژورنال
عنوان ژورنال: Asian Social Science
سال: 2015
ISSN: 1911-2025,1911-2017
DOI: 10.5539/ass.v11n16p257